Kronans Apotek Baby Care 

Packaging illustration & animation

IW Agency / Kronans Apotek

2023

Baby Care by Kronans Apotek is a skin care series for babies. I worked with IW Agency on six narrative illustrations for the packaging design, featuring a gentle fox character who seeks protection from the harsh Nordic weather under the cotton grass plant, one of the nurturing ingredients in the product series. The style merges soft shapes with unexpected cut edges resembling paper cut-outs.